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The platform for modern Romanian florists

Drop the spreadsheet. Switch to Florova.

A complete platform for florists: stock, sales, clients, reports, deliveries and marketing — all in one place, with the same design on every device.

  • Your shops, fully separated
  • Instant sync across devices
  • Set up in 5 minutes
  • Cloud data, synced instantly across phone and computer
  • Bank-grade security (data encrypted at rest and in transit)
  • Updates with no reinstall
  • Automatic daily backup (on the Pro plan)
32M€
Mărțișor market per year in Romania
11
operational modules in one place
100% RO
built for Romanian florists
Cloud
automatic multi-device sync
What's included

Your whole florist, in one place.

11 operational modules, always growing — all included in your plan, with no complicated setup.

Stock & Purchasing

Real per-lot cost calculated automatically on every purchase (first in, first out). Low-stock alerts + categories with traffic-light colors.

280+
Products
7
Categories
Real
Cost per lot

3-step sales

Fast steps: pick a client → add products → confirm. PDF receipt or quote, cancellation with stock restore, history kept intact.

Pre-orders calendar

Schedule orders ahead for weddings, funerals, Mărțișor or anniversaries — with deposit, date and flower list. At delivery you turn them into a sale in one click, and stock is only deducted then. Something Excel simply can't do.

Bouquet recipes

Compose bouquets from individual components. Cost per bouquet calculated automatically — you know your margin before you set the price.

Client CRM

Top clients, average orders, favorite categories, total value per client. Birthday reminders for your clients.

Reports & Accounting

Monthly sales trends, top profitable products, margin per category. PDF invoice with 21% VAT ready for the tax office + CSV export for your accountant.

Losses & Donations

Mark expired products, donations or accidental losses with a single tap. Cost impact + VAT adjustment automatic. Quarterly reports with causes.

Seasonal intelligence

Mărțișor €32M market, Valentine's, March 8th, Mother's Day, Christmas — automatic banners + stock suggestions based on year-over-year history.

Your own website included

A professional website for your florist — drag-and-drop blocks, address included at florova.ro/parteneri/your-name or your own domain (Premium). Rich-text editor, galleries, services, contact.

Installable app

Works on any phone (iOS + Android) and desktop. „Add to home screen” — native icon, instant launch, cloud sync across devices.

Expenses & Net profit

Rent, subscriptions, maintenance — recurring expenses added automatically each month, subtracted from net profit. See what you really earn.

Why switch?

Excel does the job. Florova does it better.

11 concrete reasons to make the move — in less than a week.

  • Cost per product
    Excel: Rough average calculated by hand — frequent errors.
    Florova: Real per-lot cost, updated automatically on every purchase.
  • Current stock
    Excel: Conflicts when you update on 2 devices at the same time.
    Florova: Real-time cloud sync, multi-device with no conflict.
  • New sale
    Excel: 5–10 min: you type the client, products, total and check stock by hand.
    Florova: 30 seconds: 3 steps, stock decremented automatically, PDF receipt ready.
  • Event orders
    Excel: Paper diary or sticky note: „wedding on the 10th, 800 lei deposit” — easy to forget.
    Florova: Pre-orders calendar: schedule the wedding, funeral or Mărțișor with deposit and flower list — at delivery it becomes a sale in one click.
  • Receipt / Invoice
    Excel: Manual Word template, no automatic series or number.
    Florova: PDF with series/number, 21% VAT, florist branding and optional email.
  • Expired losses
    Excel: „We'll see at the end of the month…” with a sticky note on the monitor.
    Florova: Mark with a reason (Loss/Donation/Certified) → cost and VAT adjusted automatically.
  • Top clients
    Excel: Impossible without complicated pivot tables.
    Florova: One click: top 10 clients with orders, total value and favorite categories.
  • Mărțișor season
    Excel: You have to remember to order 3 weeks ahead yourself.
    Florova: Automatic banner Feb 20 – Mar 8 on the dashboard, with year-over-year suggestions.
  • Multi-store
    Excel: Two separate files → consolidation takes ages, by hand.
    Florova: Pro Multi: separate stock per location, transfers and consolidated reports.
  • Website
    Excel: Doesn't exist. Maybe you have a Facebook page.
    Florova: Included: drag-and-drop builder, subdomain or your own domain.
  • Data backup
    Excel: „Last week I forgot to copy it to Drive…”
    Florova: Automatic daily backup, 30+ day retention, database-level encryption.

Real cost of switching: ~3 days for import and setup.The gain: over 20 hours saved per month, on average.

Full onboarding at launch. Cancel anytime from Settings.

App screenshots

This is Florova from the inside.

Real screenshots from a demo account with sample data — no mockups, no renders. This is what your florist sees every day.

Pilot florist

Florova is live in production.

The first florist running Florova day to day. It has its own showcase page, a separate workspace and a custom website. Tap to discover their story.

Want your florist here? Request a Florova account — we'll set it up together.

Frequently asked questions

Everything you need to know before you start.

Straight answers to the questions florist owners ask most.

  • How much does Florova cost?
    Three plans, no surprises (prices exclude VAT):
    • Pro Solo179 RON/month, one florist. All modules, cloud, your own website included.
    • Pro Duo279 RON/month, two florists, users with roles and reports across both.
    • Pro Multi399 RON/month, 3–5 locations and users with roles.

    Pay yearly and get 2 months free. Full onboarding at launch (500-1000 RON, one-time) — we import your Excel data, set everything up and train you. Cancel anytime, no long-term contract.

  • How do I import my data from the current spreadsheet?
    Two options:
    1. Bulk CSV import straight from the app — upload the file and map the columns.
    2. Assisted migration (one-time fee 500-1000 RON) for complex spreadsheets — we take the data, transform the columns and verify the result.

    We support custom headers and column transformations.

  • Can I use Florova on multiple devices?
    Yes. Florova is an installable app (PWA) on any phone or computer — iOS, Android, Windows, Mac. Your data lives in the cloud (servers in the EU), so it syncs instantly across all your devices: add a sale on your phone, see it on your computer right away. You need an internet connection to work.
  • Is my data safe?
    Yes. Enterprise standard:
    • Database encrypted at rest + TLS 1.3 in transit.
    • Strict data isolation — your data never mixes with that of other florists (separation at the database level).
    • Automatic daily backup, instant restore if something goes wrong.
    • GDPR compliant. Servers in the EU only (Germany + Netherlands).
  • Can I use Florova across multiple shops?
    Yes, with the Pro Multi plan (399 RON/month). Benefits:
    • Separate stock per location.
    • Transfers between shops in one click.
    • Consolidated or per-location reports.
    • Multi-user with clear roles (member / admin / owner).
  • How does real per-lot cost work?
    Florova uses the first in, first out (FIFO) method, on each batch of goods. If you bought a rose for 4 lei last week and one for 12 lei this week, when you sell a rose the app knows the old one (4 lei) leaves first — so your profit comes out exactly right, not on an average that hides reality.

    Every sale keeps a snapshot of the real cost at that moment, so your historical reports stay accurate even after later price changes.

  • Can I edit products after I've made sales?
    Yes. Florova saves a snapshot of the product (name, category, price, real cost) on each sale line, at the moment of the sale.

    Change the price, category or product name later — your historical reports stay correct. Cancelled sales are marked as „cancelled” (soft-delete), they are NOT deleted from the database — we keep full traceability.

  • Can I issue documents for accounting?
    Yes. PDF receipts and invoices with what your accountant needs:
    • Series and number auto-incremented, unique per shop.
    • VAT calculated and broken down by rate.
    • The shop's tax details (tax ID, address, IBAN) on the document.
    • CSV export for your accountant.

    In progress: direct integration with e-Factura ANAF. Until then, the fiscal cash register and filing with ANAF stay separate from Florova.

  • Is the website included in Pro Solo / Pro Multi?
    Yes, both plans include:
    • A visual builder (drag-and-drop) with 6 premium templates: Botanic, Modern, Editorial, Minimalist, Boutique, Botanic Luxury Editorial.
    • Address included florova.ro/parteneri/your-name.
    • Automatic SEO (sitemap, OG images, meta tags).

    Custom domain (e.g. yourflorist.ro) — available on the Premium tier.

  • How do I get started?
    Write to us by email and we'll give you a live demo of the app, tailored to your florist.

    Then we help you with full onboarding: we import your Excel data, set everything up and train you. You start with all your stock and clients already in the app.

Another question?

Write to us
Pricing

A complete tool, at a fair price.

From 179 RON/month — Pro Solo, Pro Duo or Pro Multi. Pay yearly and get 2 months free. We help you personally at launch. Prices exclude VAT.